Loving all the people who don’t like the new facebook “we can use your posts, comments and images in adverts” policies being touted, and who think that simply posting that “I do not give you permission…” etc. is enough to prevent this.
Sorry folks, by using facebook (for free, remember) you agree to *their* terms and conditions. If you don’t agree to them, then you can’t use the service. It’s not an “agreement” in that you sit down over a pint and discuss one-to-one how you’re going to use the service (for free) and then walk off after a handshake.
Facebook provide you with a contract to which you must agree to use their service. Part of that contract is that they are permitted to *change* that contract as long as they give fair notice (they seem to think 7 days is fair). If you don’t agree to the contract (in whole or in part), you don’t use the service. That’s the agreement.
Frankly, I think it’s a storm in a teacup. The example of usage they’ve mentioned is, for instance, an advert for a venue underneath which they may place a post from one of your friends who’s been there before. A post/picture you’ll already have seen as you’re on their friends list. They aren’t taking stuff you’ve posted to a limited audience (friends, groups…) and posting them publicly.
Get over it, or get out. Good luck gaining as large an audience or following on Google+ with its echoing walls.