Keep St James’ Park as St James’ Park

Photograph of St James Park Stadium, Newcastle
It's already got a name

Copy of an email sent to the following addresses:

info@ampersand.uk.com
Deborah.Grocock@sportsdirect.com
info@sports-world.com

[Ampersand are the company who will be looking to find a sponsor for the whole rebranding mess surrounding Mike Ashley‘s attempts to sell a part of Newcastle’s heritage in exchange for some money. Money he lost by being a complete idiot when it came to running a football club.]

Along with tens of thousands of others, let me assure you that any company paying towards the rebranding of St James’ Park with from that day forth receive no money whatsoever from my pocket. If you’re looking for a way to get the name of a company out there on a wave of bad publicity then you’re going the right way about it.

Not just Newcastle fans, but fans of many other clubs are up in arms over the horrendous way in which our history and part of our identity are being ridden over roughshod by a man who has no shame, no knowledge of the footballing world and no idea of the amount of ire he’s capable of dragging up.

Whereas sponsoring one half of a rivalry could result in the other half boycotting your products, the rebranding of St James’ Park has had a negative response across the board – irrespective of the clubs supported. I even know of Sunderland fans who regard it as an insult. Believe me, for those people down the road to side with us against anyone shows the depth of loathing for Mr Ashley throughout the footballing world.

Do yourselves a favour and distance yourselves from him and his companies as best you can. Sure, you stand to make a fast buck (in the case of Ampersand) but whoever ends up with their name on our stadium – should this lunatic plan go ahead – will rapidly find themselves out of favour with a huge number of footballing fans. Already many sections of the media have pledges never to use the “new” name when reporting on the games so surely it’s just money down the toilet. Or into Mr Ashley’s pockets.

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Busy, busy, busy

For those waiting for me to get back to them about stuff (this includes TravelFish for that review of the Kho Phi Phi guide and Joe for my brief look at broadbandgenie), please bear with me. I am absolutely buried in lesson planning amongst a gazillion (OK – eleven) other assignments.

I’m also off down to London for the weekend so I’m going to push myself slightly further behind! I will get to your stuff ASAP, I promise. Hopefully that’ll be by Wednesday once I’ve worked out what I’m doing for 2nd year. As luck would have it, that usually means one lesson plan copied seven times…

Thanks for your patience!

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Do as I say…

Don’t you love how we tell kids to do things (or not do them) and then undermine the whole concept with our own actions and decision?

Over the last week I’ve gone over the concept of Internet Safety with three classes.  A key concept in the lessons is “Don’t give out your personal details to anyone”. That is, don’t go publishing your name, address, school and photo on your Bebo page then opening it up to the world.

That’s sensible enough.

I was talking to another teacher (I say “another” as if I’m qualified… roll on summer 2011!) who had the following thrust at him as a question:

“Well, sir, in that case what happens if I lose my school bus pass? It’s got my name, photo and address on it and it’s got the school name printed across the top.”

Of course, he thought this was silly. There’s no way it would have all of those details on.

Actually. Yes. Yes, it does. He looked and was struck dumb. The obvious answer is “well, don’t lose your bus pass” but these things happen. They go walkies, they get dropped, they get stolen along with the bag they’re inside.

And then someone has their hands on this young girl’s school and home addresses.

Does anyone else think this is madness? It’s a school bus pass for a bus that runs from a locale to the school direct, not a public bus. As long as the pupil has a pass, their address is immaterial. It needs a photo to show that the carrier is the one entitled to the bus trip. That, I accept. Even having the name on isn’t the end of the world. The name of the school makes a bit of sense, but why would they be on the wrong bus? If they were colour-coded or had some other identifying feature even that wouldn’t be necessary.

But home address? If the pass is lost, the student applies for another. If it’s got the school name on it then the finder can return it there – the school would be able to find the pupil.

So while we’re telling them not to publish their details somewhere public, the school is handing them a piece of card that they have every chance of dropping with just that information on. Not as bad as shoving a poster up, but depending on who finds it every bit as worrying.

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A quick “well done” to Cineworld

Cineworld
Not my local one, but I have been here!

A few weeks ago I emailed Cineworld to ask why they didn’t encourage people to re-use their 3D glasses. With the number of 3D films coming out now, it seemed daft for thousands of pairs of the things to be thrown away when they could be used time and time again.

Recently I noticed “recycle bins” for them appearing at the cinema. A cheapskate approach as it meant the cinema would save money by re-using them but not pass the saving on to the customer with a reduced cinema ticket if they brought them back in.

Lo and behold… on the recent newsletter I just got from them it states that glasses are now down to 80p a pair and if you bring your own back in again then there’s no additional charge on your ticket. I believe the 3D films still cost more to see (in fairness, they cost more to make), but you do save a little cash by recycling.

Well done, Cineworld.

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